Uber is planning to require drivers and riders to wear face masks as it prepares to ramp its ride-hailing business back up after being hobbled by the COVID-19 pandemic.
CNN was first to report that executives approved a new policy that would require drivers and riders to wear face masks or coverings in some markets, including the U.S. TechCrunch confirmed Monday that Uber has developed a policy for certain markets.
Uber still faces one considerable challenge: securing enough face masks and other supplies to protect drivers. The company said multiple orders have either been delayed or canceled as major manufacturers prioritize healthcare workers and other first responders.
It's also not clear how Uber will enforce its policy.
"As countries reopen, Uber is focused on safety and proceeding with caution," an Uber spokesperson said in a emailed statement. "Today, we continue to ask riders to stay home if they can, while shipping safety supplies to drivers who are providing essential trips. At the same time, our teams are preparing for the next phase of recovery, where we will all have a role to play. We'll communicate updates directly to users when ready, but in the meantime, we continue to urge all riders and drivers to wear masks or face coverings when using Uber."
Uber has been encouraging riders to stay home through an in-app message and through marketing such as TV spots. The app is still available and people have used it to take trips to grocery stores, to essential jobs and pharmacies. Uber has urged, but not yet required, riders and drivers to wear masks or face coverings.
As the COVID-19 pandemic swept through Europe and North America, Uber drivers have found themselves on the front lines, often times transporting healthcare and other essential workers who were potentially exposed to the disease.
Uber announced last month that it would buy and ship face masks to active drivers and delivery workers globally. However, COVID-19 has squeezed global supplies for face masks and disinfectant. Uber and other rideshare drivers have reported problems accessing the supplies.
In the first week of April, Uber said it began receiving and then shipping about 500,000 ear-loop face masks to drivers. The company initially targeted the most active drivers in COVID-19 hotspots, such as New York City and Los Angeles. (In LA, Mayor Eric Garcetti signed a Worker Protection Order that requires companies to provide essential workers with personal protective equipment.) Uber said it also is prioritizing cities and states such as San Francisco, Washington, D.C. and New Jersey that have asked drivers to wear face covers.
Uber said it will make these supplies available to all active drivers as more become available. Uber's goal is to be able to offer masks nationwide regardless of local regulations.
As of this week, Uber has either shipped or is preparing to ship 1.4 million ear-loop face masks in the United States. The company also started in early April to ship disinfectant to drivers in Chicago, Los Angeles, NYC, Seattle and Washington, D.C.