New York, NY --News Direct-- Tim Hortons
Tim Hortons is proud to announce that its 31st annual Camp Day fundraising campaign returns on Wednesday, July 13, when 100 percent of purchases from all hot coffee and iced coffee sales in the U.S. and Canada will be donated to Tim Hortons Foundation Camps to support sending youth from underserved communities to Tims Camps.
On July 13, Tim Hortons guests can support Tim Hortons Foundation Camps with their purchase of a hot or iced coffee at any Tim Hortons restaurant. 100 percent of purchases from every coffee sold on Camp Day will be donated to Tim Hortons Foundation Camps. Additionally, from now through July 13th, guests can purchase a Camp Day bracelet for $2 in one of four vibrant colors with proceeds* from sales supporting Tims Camps.
Tim Hortons, its restaurant owners and guests have collectively raised over $160 million throughout the 30-year history of Camp Day for Tim Hortons Foundation Camps. Since 1974, Tims Camps have supported over 300,000 youth between the ages of 12 and 16 through its multi-year development programs at its seven camps. Campers from Tim Hortons communities across North America receive school and community-based programming at no cost to them or their families. This rigorous learning model is designed specifically to meet their unique needs and works to equip the campers with skills like leadership, resilience, and responsibility, empowering them to open doors to their future.
“Many of the young people we support have never had the opportunity to experience camp or travel outside their city or town. Our multi-day, overnight camp experiences are uniquely powerful in building critical skills in youth, and strengthening social ties and community connections that can help youth better cope with challenging circumstances,” said Graham Oliver, a Tim Hortons restaurant owner and President of Tim Hortons Foundation Camps.
“We challenge young people. We help them see their best self. And we work with them as they carve a path towards the future they want.”
Camp Day has grown to become one of the most important and cherished days on the Tim Hortons calendar, with all restaurant owners, team members and corporate staff dedicated to making each year’s campaign more impactful than the last.
“The profound impact Camp Day has had in raising over $160 million in its history and supporting over 300,000 youth is a testament to the dedication and generosity of Tims restaurant owners and team members and the incredible support from Tims guests year after year,” said Axel Schwan, President of Tim Hortons.
To support Tims Camps and Camp Day this year, guests can:
Place an order for a hot or iced coffee at a Tim Hortons restaurant, or through the Tim Hortons app for pickup or delivery on July 13. For an even larger impact, guests can consider upsizing their coffee on Camp Day.
Order a Tim Hortons Take 12 to share with co-workers or friends and family. A Tim Hortons Take 12 includes 12 small coffees along with cups, dairy and sweeteners. In advance of Camp Day, Guests can also fill out a Take 12 pre-order form in restaurant, so their coworkers and/or family can join in supporting Camp Day.
Purchase a Camp Day bracelet for $2 in one of four vibrant colors, while supplies last, with proceeds* going directly to Tim Hortons Foundation Camps.
Make a one-time or monthly donation online any time at www.timscamps.com.
*From June 29th through July 13th, 100% of the profits ($1.67 per bracelet sold) from Camp Day bracelet sales, and 100% of “round up” or "rent-a-tent" donations go to Tim Hortons Foundation Camps. On July 13th, 100% of the purchase price (excluding taxes) of hot/iced coffee will benefit Tim Hortons Foundation Camps. For more information go to TimsCamps.com.
About Tim Hortons
Tim Hortons® is one of North America's largest restaurant chains operating in the quick service segment. Founded as a single location in Canada in 1964, Tim Hortons appeals to a broad range of guest tastes, with a menu that includes premium coffee, hot and cold specialty drinks (including lattes, cappuccinos, espresso, teas and our famous Iced Capp® beverages), fresh baked goods, hot breakfast sandwiches, breakfast snacking items, and other food products. Tim Hortons has more than 4,800 system wide restaurants located in Canada, the United States and around the world. More information about the company is available at www.timhortons.com.
About Tim Hortons Foundation Camps
Tim Hortons® Foundation Camps is a non-profit charitable organization founded in 1974 to expand the horizon of what is possible for underserved young people. A leader in youth development programming, Tims Camps support youth from low-income homes between the ages of 12 to 16 – an important developmental time that helps shape who they will become as adults. Through a multi-year camp-based program, youth learn skills like leadership, resilience, and responsibility, which empower them to believe in their own potential and change their stories for the better. With seven camps in North America that run year-round summer, school and community programs, youth are supported to thrive when they return home, to excel in post-secondary education, to succeed at work and to contribute positively to their communities. More than 300,000 kids have attended a Foundation camp at no cost to them or their families. For more information about Tim Hortons® Foundation Camps, please visit www.timscamps.com
Alison Brod Marketing + Communications
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