Securian Financial and Qualified Plan Advisors introduce highly personalized managed account solution for workplace retirement plans

Managed account solution built in collaboration with Stadion Money Management

ST. PAUL, Minn., November 29, 2022--(BUSINESS WIRE)--Securian Financial is expanding its retirement plan distribution relationship with Qualified Plan Advisors (QPA) with the introduction of the QPA Managed Account Service—an advisor managed account solution, built with Stadion Money Management, that maximizes personalization to manage risk and help employees of all ages reach retirement income goals.

The QPA Managed Account Service securely leverages employee data to create an investment allocation unique to each individual and adjusts the investment mix automatically over time as an employee’s unique circumstances change. Using data already provided streamlines processes and keeps costs reasonable. Employees who want to provide additional data can do so to further personalize their allocation.

QPA works with each plan sponsor to develop an investment menu that addresses the unique needs of the company’s employee base while adhering to fiduciary best practices. From there, individuals who enroll in the QPA Managed Account Service receive a personalized, well-allocated investment strategy, as well as guidance on their retirement income needs and the savings rate and retirement age to meet that need. QPA partners with Stadion to ensure that participant portfolios are monitored continuously and remain appropriate as finances and life circumstances change over time. All aspects of portfolio management are integrated with Securian Financial’s recordkeeping system, resulting in a seamless experience for QPA, employers and employees.

"We are excited about creating solutions that are the right fit for an organization’s people via Securian Financial and Stadion. Our client-first business philosophies complement our shared objective of providing meaningful solutions to support employees’ retirement income goals," said Matthew Eickman, national retirement practice leader, Qualified Plan Advisors. "The QPA Managed Account Service is also a critical component of our dynamic QDIA solution because it effectively addresses the complex needs of older individuals."

"We are delighted to work with an industry-leading firm like Qualified Plan Advisors," said Steve Chappell, Securian Financial vice president for retirement solutions distribution. "Our innovative approach to managed accounts, complemented by high-touch client service provided by our long-tenured retirement specialists, are powerful tactics that support QPA’s advisors as they help employees reach their retirement income goals and assist employers with providing a highly competitive benefit in today’s challenging hiring environment."

"Stadion is thrilled to collaborate with Securian Financial and QPA, forging access to custom retirement solutions that evolve with individuals as their needs change. We’ve been working with Securian Financial for many years and this expansion is the next exciting step in providing meaningful personalization," said Todd Lacey, chief revenue officer of Stadion. "Together, we share the goal of supporting better retirement outcomes through the use of tailored managed account solutions."

A history of retirement plan service excellence

Securian Financial has been helping people save for retirement since 1930. Its platform features long-tenured retirement specialists, fiduciary-friendly fee levelization practices and extensive administrative outsourcing, most of which is offered at no additional cost. Securian Financial provides services to employer-sponsored retirement plans through group annuity products issued by Minnesota Life Insurance Company.


Qualified Plan Advisors is an established fiduciary focusing on improving qualified plan health and participant education. Our goal is to help qualified plan participants retire with dignity. Whether you are considering becoming a client, advisor or employee, with 51 offices across the country, QPA is ready to serve you.


At Securian Financial, we’re here for family. And we’re here because of it. We’re guided by our purpose: helping customers build secure tomorrows. Since 1880, we’ve been building a uniquely diversified company that has outlasted economic ups and downs while staying true to our customers. We’re committed to the markets we serve, providing insurance, investment and retirement solutions that give families the confidence to focus on what’s truly valuable: banking memories with those who matter most.


Established in 1993, Stadion is headquartered near Athens, Georgia. Stadion, a wholly owned subsidiary of Smart, works with financial professionals, asset managers, and recordkeepers to build custom retirement plans and participant level investment solutions. Stadion Money Management, LLC ("Stadion") is an investment adviser registered with the U.S. Securities and Exchange Commission. Registration does not imply a certain level of skill or training. More information about Stadion, including fees, can be found in Stadion's ADV Part 2, which is available upon request.

QPA Managed Accounts are asset allocation services based on generally accepted investment principles, leverage employee data already in the plan and are created and maintained by a plan’s Registered Investment Advisor. The assets in the portfolios are held in a group variable annuity contract issued by Minnesota Life Insurance Company as selected by the plan sponsor. Securian Financial provides the administrative recordkeeping services for the portfolios and charges a fee for this service. Stadion Money Management, LLC. provides the allocation services. Qualified Plan Advisors and Stadion Money Management, LLC. are not affiliated with Securian Financial Group or Minnesota Life Insurance Company.

Securian Financial’s qualified retirement plan products are offered through a group variable annuity contract issued by Minnesota Life Insurance Company.

Securian Financial is the marketing name for Securian Financial Group, Inc. and its subsidiaries. Minnesota Life Insurance Company is a subsidiary of Securian Financial Group, Inc.

DOFU 11-2022


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Securian Financial
Jeff Bakken, Media Relations