Rowan Atkinson lookalike to offer Love Actually-style wrapping service

A Rowan Atkinson lookalike will be offering a free gift wrapping service on Thursday (21.12.23).

Nigel Dixon will be paying homage to the famous 'Love Actually' scene in which overzealous store assistant Rufus goes through an elaborate wrapping ritual for Harry (Alan Rickman) at London Luton Airport (LLA) to highlight airport guidance, which advises against packing gift-wrapped presents in hand luggage as there are additional screening requirements.

The service includes bespoke wrapping paper - featuring a snowflake motif made from an aeroplane formation - tags, ribbons and extras including lavender, cinnamon sticks and dried flowers.

The festive offering has been launched amid a study which found snow globes, crackers, marzipan, mincemeat and brandy butter - which is classed as a liquid - are the most confiscated festive items, much to the surprise of almost a third (30%) of passengers, who were unaware of airport security advice against packing festive items in their luggage.

Clare Armstrong, Head of Guest Experience at London Luton Airport said: “Given the high number of wrapped presents we see in security each year, we realised many of our passengers are unaware of the possibility that they may need to be opened for inspection. So, the idea for our gift wrap service was born to create a fun experience for passengers, while minimising any unwanted delays or stress when travelling this festive season."

The service will be available in Aelia Duty Free.