RBC collaborates with METRO Inc. as a key loyalty partner to deliver greater everyday value to Quebec consumers

MONTREAL, Sept. 28, 2022 /CNW/ - Today, Royal Bank of Canada (RBC) announced that it will join METRO Inc.'s MOI rewards program as a key loyalty partner. The collaboration will deliver some of the market's most personalized and differentiated everyday value to RBC and METRO clients.

RBC (CNW Group/RBC Royal Bank)
RBC (CNW Group/RBC Royal Bank)

"We're thrilled to partner with a category leader and METRO Inc.'s distinguished brands, including Metro, Super C, Jean Coutu and Première Moisson," said Neil McLaughlin, Group Head, Personal & Commercial Banking at RBC. "We're also excited to grow our extensive network of Avion Rewards merchant partners with this new collaboration. We look forward to leveraging our shared values and client-focused culture to deepen our relationship with more Canadians, and bring exceptional choice, flexibility and value to millions of consumers in Quebec."

RBC's loyalty collaboration with METRO Inc. will start with the launch of an exciting new co-branded credit card for Quebec consumers in 2023.

"RBC is proud to build on its long history in Quebec, and join forces with a brand that embodies our shared commitment of delivering market-leading experiences and solutions to help Canadians unlock the greatest value in their everyday lives," said Nadine Renaud-Tinker, Regional President – Quebec at RBC.


Royal Bank of Canada is a global financial institution with a purpose-driven, principles-led approach to delivering leading performance. Our success comes from the 92,000+ employees who leverage their imaginations and insights to bring our vision, values and strategy to life so we can help our clients thrive and communities prosper. As Canada's biggest bank and one of the largest in the world, based on market capitalization, we have a diversified business model with a focus on innovation and providing exceptional experiences to our 17 million clients in Canada, the U.S. and 27 other countries. Learn more at rbc.com.

We are proud to support a broad range of community initiatives through donations, community investments and employee volunteer activities. See how at rbc.com/community-social-impact.



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