Streaming’s Side Hustle: 40% of Subscription Passwords Are Resold

·1 min read

Americans are spending more than ever on streaming services, and many of them have found a way to subsidize their binge habit — by reselling their login information. New survey results shared with TheWrap by Red Points, a firm that helps companies fight piracy and fraud, indicates this may be more common than you think, with 40% of surveyed U.S. adults saying they don’t just share streaming passwords but resell them. These covert password deals are especially popular among younger customers, with two-thirds of respondents ages 18 to 30 saying they pay to use someone else’s login info for at least one service. For millions of steaming customers, “Netflix and chill” has turned into “Netflix and bill” (on Venmo and other services). Rather than spending $18 per month, for example, on Netflix’s highest-tier subscription, which offers access to four screens at the same time, these thrifty streamers can instead have a friend pitch in $9 and quickly slice the monthly payment in half. It may not seem like much, but it adds up fast: Shaving $9 off your Netflix account each month would save you $108 per year — and that’s just for one service. Netflix has historically taken a...

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