Why Is GameStop Selling TVs Now?

GameStop's (NYSE: GME) decision to partner with TV maker Vizio is not as crazy as it sounds. Certainly GameStop has latched onto some harebrained ideas over the years to remain relevant -- let alone afloat -- but this isn't like when the video game retailer decided to jump on the cell phone bandwagon. While it sounds similar to when you were able to walk into a Home Depot during the high-definition television upgrade cycle over a decade ago and buy an LCD big-screen TV because, of course, everyone was selling them back then, the GameStop partnership with Vizio makes more sense.