Why GameStop Couldn't Hold Onto Its Gains Today

Rich Duprey, The Motley Fool
·2 min read
Why GameStop Couldn't Hold Onto Its Gains Today

Of course, one of the most recent reasons for its failing fortunes is the announcement by Microsoft (NASDAQ: MSFT) that it would be acquiring Activision Blizzard (NASDAQ: ATVI) for almost $70 billion, or $95 per share in cash. The fear is that by absorbing the video game developer into its ecosystem, Microsoft would make most or all of Activision's games exclusive to its own Game Pass platform, and this could starve GameStop for customers in the future. The pre-owned video game market has long been one of GameStop's crutches even as the industry continues to transition to digital gaming and game downloads.

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