Shares of Meta Platforms (NASDAQ: FB) jumped by as much as 2.6% on Thursday. The social media giant rode the broader market's move higher, but it likely also got a boost from news that a limited test of its "Subscriptions" feature was coming to its Instagram platform. "At Meta, we strongly believe in enabling creators to make a living through our platforms and have built a suite of tools to allow them to do that," the blog post read, "helping them get support from their audience, partner with brands, and earn money from advertising or bonuses directly from Instagram and Facebook."
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