1 Top Advertising Tech Stock to Buy, 1 to Sell

Nicholas Rossolillo, The Motley Fool

August 19, 2022 at 5:10 a.m.·5 min read

Overall annual advertising spend is expected to reach $1 trillion within the next five years or so (up from about $780 billion this year). Digital advertising is climbing at a faster rate, though, and might account for at least three-quarters of total ad spending (compared to close to two-thirds today). After second-quarter 2022 financial updates, it looks like one emerging winner is PubMatic (NASDAQ: PUBM), while its peer Magnite (NASDAQ: MGNI) is faltering.

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