Why Starbucks Could Continue to Struggle in the Bear Market

·3 min read

Starbucks released its third-quarter numbers earlier this month, for the period ended July 3; sales rose by a modest 9% year over year to $8.2 billion. What's particularly telling is that global comparable-store sales rose 3%, and that was mainly due to a higher average ticket (which was up 6% while comparable transactions declined by 3%). Starbucks has raised its prices multiple times since October due to rising inflation.