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Stock-Split Watch: Is ASML Holding Next?

Stock splits have captured the market's attention this year as several big names have decided to go down this path to increase their number of outstanding shares and lower their share prices. Amazon, Shopify, and Fortinet have already executed stock splits, while Alphabet and Tesla are in line to split their shares relatively soon. It's believed by some that a split can increase the demand for a company's shares as the lower prices following the move make them accessible to a wider pool of retail investors.