Activision Blizzard (NASDAQ: ATVI) has found a killer growth strategy. Activision has added over 100 million highly engaged users to the Call of Duty franchise since early 2020, after all, with help from free-to-play and mobile offerings that drove demand for its premium titles and pushed profitability to new highs. Management thinks that approach can work for many more of the company's franchises, whether its Candy Crush, Diablo, Hearthstone, or World of Warcraft.
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