Lands' End just teamed up with QVC to launch a women's swimwear line—shop our top picks
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Fashion brand Lands' End recently announced their new collab with QVC to launch a swimwear line. The line offers a variety of swim pieces and is size-inclusive, offering sizes from 2 to 28W. They even have petite, regular and tall options, taking women of various heights into account. The collection doesn't just feature your average swimsuits like one-pieces or bikinis. Other swimwear like swim dresses, leggings and tees are also included.
According to a press release, swimwear is one of Lands' End's best-performing categories, while Lands' End is a QVC fan favorite, prompting both brands to collab. “Lands’ End has one of the most inclusive swimwear size ranges on the market– a synergy with QVC and the inspiration behind this spring’s on-air product focus. We look forward to seeing our customer’s continued response and the possibility of additional opportunities in the future,” said Rachel Ungaro, Vice President and GM of Apparel for QVC US.
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The news of the swimwear collab comes after Lands' End launched Lands' End Marketplace last year in an effort to expand the list of retailers who sell their clothing. “We’ve found our third-party platforms and collaborations are an effective way for Lands’ End to build relationships with existing brand fans and connect with new customers, reaching shoppers in channels they might be frequenting,” said Angie Rieger, senior vice president, international and wholesale at Lands’ End.
Regardless of your size or style, you're sure to find pieces you like from the collection. We've rounded up our top picks, which are listed below.
Top picks from the QVC X Lands' End collab
Get the Petite Jersey Cotton Sleeveless Swim Cover Up Dress for $39.95
Get the Square-Neck Underwire Tankini Swimsuit Top for $44.50
Get the End Crew-Neck Long-Sleeve UPF 50 Rash Guard for $59.95
Get the Petite Scoop-Neck Tugless One Piece Swimsuit for $59.95
Get the Long Control Scoop Soft Cup Tugless One Piece for $64.95
Get the Plus High Waisted Swim Leggings with UPF 50 for $69.95
Get the Twist Front Underwire Bikini Top- Deep Sea Dot for $69.95
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This article originally appeared on Reviewed: QVC X Lands' End: Shop the new women's swimwear collab