Grayson Perry, Richard Ayoade, Mel Giedroyc On Board For Channel 4 Cycling Format From Banijay-Owned Zeppotron

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Grayson Perry, Richard Ayoade and Great British Bake Off host Mel Giedroyc are to cycle around the UK with comedian David O’Doherty in a Banijay-owned 8 Out of 10 Cats producer Zeppotron format for Channel 4.

O’Doherty, who created and is exec producing the four-parter, will be paired with a different celebrity each week in The Ride (working title), journeying along cycling routes in Wales, Suffolk and Kent, chatting and laughing along the way with his guests.

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The show is the latest for Channel 4 to be co-produced by Motion Content Group, which is partnering with it on its Contestable Pot 2022 for unscripted shows.

Well-known UK comedian O’Doherty is exec producing alongside Ruth Phillips, Peter Holmes and Martin Oxley. Sarah Lazenby and Jonny Rothery are Channel 4 commissioners and distributor Banijay Rights is representing in the international market.

Zeppotron produces the likes of long-running C4 quiz format 8 Out of 10 Cats and BBC1’s Would I Lie to You?

Rothery said: “Charming, revealing and full of picturesque locations, The Ride puts a new spin on celebrity interviews as we see the wonderfully funny David O’Doherty take to the road with these four brilliant characters.”

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