Global Augmented Reality (AR) Market 2020-2024: Market Analysis, Drivers, Restraints, Opportunities, and Threats - Technavio

·4 min read

The augmented reality (AR) market is expected to grow by USD 76.99 bn, decelerating at a CAGR of over 32% during the forecast period. Click & Get Free Sample Report in Minutes

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Technavio has announced its latest market research report titled Global Augmented Reality (AR) Market 2020-2024 (Graphic: Business Wire)

The adoption of AR-enabled smart glasses is one of the major factors propelling market growth. However, factors such as the privacy concerns over AR technology will hamper the market growth.

More details: https://www.technavio.com/report/augmented-reality-market-industry-analysis

Augmented Reality (AR) Market: Application Landscape

Based on the application, the enterprises segment is expected to post significant growth during the forecast period.

Augmented Reality (AR) Market: Geographic Landscape

By geography, APAC is going to have a lucrative growth during the forecast period. About 32% of the market’s overall growth is expected to originate from APAC. China and Japan are the key markets for Augmented Reality (AR) in APAC.

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Related Reports on Information Technology Include:

Automotive Augmented Reality and Virtual Reality Market by Technology and Geography - Forecast and Analysis 2020-2024: The automotive augmented reality and virtual reality market size has the potential to grow by USD 4384.62 million during 2020-2024, and the market’s growth momentum will accelerate during the forecast period.

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Extended Reality Market by Application and Geography - Forecast and Analysis 2020-2024: The extended reality market size has the potential to grow by USD 176.74 billion during 2020-2024. The market’s growth momentum will decelerate during the forecast period because of the decline in year-over-year growth.

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Companies Covered:

  • Alphabet Inc.

  • Dynabook Inc.

  • Facebook Inc.

  • Microsoft Corp.

  • PTC Inc.

  • Qualcomm Inc.

  • Samsung Electronics Co. Ltd.

  • Upskill

  • Vuzix Corp.

  • Zugara Inc.

What our reports offer:

  • Market share assessments for the regional and country-level segments

  • Strategic recommendations for the new entrants

  • Covers market data for 2019, 2020, until 2024

  • Market trends (drivers, opportunities, threats, challenges, investment opportunities, and recommendations)

  • Strategic recommendations in key business segments based on the market estimations

  • Competitive landscaping mapping the key common trends

  • Company profiling with detailed strategies, financials, and recent developments

  • Supply chain trends mapping the latest technological advancements

Technavio suggests three forecast scenarios (optimistic, probable, and pessimistic) considering the impact of COVID-19. Technavio’s in-depth research has direct and indirect COVID-19 impacted market research reports.

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Key Topics Covered:

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

  • 2.1 Preface

  • 2.2 Currency conversion rates for US$

PART 03: MARKET LANDSCAPE

  • Market ecosystem

  • Market characteristics

  • Market segmentation analysis

PART 04: MARKET SIZING

  • Market definition

  • Market sizing 2019

  • Market size and forecast 2019-2024

  • Market Outlook

PART 05: FIVE FORCES ANALYSIS

  • Bargaining power of buyers

  • Bargaining power of suppliers

  • Threat of new entrants

  • Threat of substitutes

  • Threat of rivalry

  • Market condition

PART 06: MARKET SEGMENTATION BY APPLICATION

  • Market segmentation by application

  • Comparison by application

  • Enterprise - Market size and forecast 2019-2024

  • Retail - Market size and forecast 2019-2024

  • Healthcare - Market size and forecast 2019-2024

  • Media and entertainment - Market size and forecast 2019-2024

  • Education - Market size and forecast 2019-2024

  • Other applications - Market size and forecast 2019-2024

  • Market opportunity by application

PART 07: CUSTOMER LANDSCAPE

PART 08: GEOGRAPHIC LANDSCAPE

  • Geographic segmentation

  • Geographic comparison

  • North America - Market size and forecast 2019-2024

  • APAC - Market size and forecast 2019-2024

  • Europe - Market size and forecast 2019-2024

  • South America - Market size and forecast 2019-2024

  • MEA - Market size and forecast 2019-2024

  • Key leading countries

  • Market opportunity

PART 09: DECISION FRAMEWORK

PART 10: DRIVERS AND CHALLENGES

  • Market drivers

  • Market challenges

PART 11: MARKET TRENDS

  • Increasing AR integration in mobile devices

  • Platform-independent

  • Growing number of acquisitions and partnerships

PART 12: VENDOR LANDSCAPE

  • Overview

  • Landscape disruption

  • Competitive scenario

PART 13: VENDOR ANALYSIS

  • Vendors covered

  • Vendor classification

  • Market positioning of vendors

  • Alphabet Inc.

  • Dynabook Inc.

  • Facebook Inc.

  • Microsoft Corp.

  • PTC Inc.

  • Qualcomm Inc.

  • Samsung Electronics Co. Ltd.

  • Upskill

  • Vuzix Corp.

  • Zugara Inc.

PART 14: APPENDIX

  • Research methodology

  • List of abbreviations

  • Definition of market positioning of vendors

PART 15: EXPLORE TECHNAVIO

About Us

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

View source version on businesswire.com: https://www.businesswire.com/news/home/20210118005507/en/

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