UUPDATE 6/11: The Detroit Free Press reports that 2022 Ford F-150 Lightning reservations are over 100,000 in total now. The local newspaper learned of the new milestone from a company spokesperson. "Reservations are getting added all the time," the spokesperson told the Free Press. It's been about three weeks since Ford revealed its electric pickup at the time of this update.
Previous updates and the original reservation story can be read below.
UPDATE 5/26: Ford's communications manager tweeted that reservations were up to 70,000 today for the 2022 Ford F-150 Lightning. The rate of reservations has certainly slowed since the reveal last week, but they're still steadily climbing upward. The official tweet announcement, previous updates and original story can be found below.
UPDATE 5/21: CEO Jim Farley tweeted that reservations for the 2022 Ford F-150 Lightning are up to 44,500 as of this morning. That's over double the number that Farley originally said Ford received within the first 12 hours post-reveal. Farley's tweet and the original story can be seen below.
Ford opened up reservations for the 2022 F-150 Lightning last night as it revealed the truck, and it looks like a lot of people were paying attention. Automotive News took notice of a CNBC television report where CEO Jim Farley announced that Ford received approximately 20,000 reservations in the first 12 hours of the portal being open.
To place a reservation, potential buyers had to navigate to Ford’s reservation site and put down a $100 refundable deposit. That secured a place in line, but reservation holders will have to convert their reservations to orders later this year. For comparison, Tesla claimed it received about 250,000 reservations for the Cybertruck within 5 days of revealing it — the reservation price was $100, just like the F-150 Lightning’s. It’s also worth noting that it’s been nearly a year and a half since the Cybertruck was revealed, and the truck still appears far from production. Ford plans to ship the F-150 Lightning to customers in spring 2022.
Farley also mentioned on CNBC that Ford would limit the total production number in the first model year, but he didn't give a number. The Mustang Mach-E received the same treatment for this 2021 model year, and it was limited to 50,000 cars. The F-150’s popularity will likely result in a higher limit than the Mach-E’s, but Ford hasn't divulged that information just yet.
You can get the full download on everything F-150 Lightning-related in our master reveal post here. If you’re interested in joining the parade of people who have put down reservations, Ford's estimated pricing ranges from about $40,000-$90,000. The entry-level base truck is of the work truck variety, and the first consumer-oriented truck is the XLT trim that starts at $52,974.
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