Emerging Tech-investment Giants, Icicb, Stamp Their Mark In History From A Significant Sponsorship Deal At Blockbuster Fight Event In Abu Dhabi

·3 min read

ABU DHABI, UAE / ACCESSWIRE / May 24, 2022 / The Middle Eastern investment prodigy, ICICB, effectively gained the eyes of investors through a successful sponsorship of the boxing sensation, Floyd Mayweather, and UFC legend, Anderson Silva, during a historic return-to-the-ring bout in Abu Dhabi on Saturday, 21st May. The bout at the Etihad Area certainly exceeded expectations amongst fight fans as the champions scored entertaining knockdowns leading to exhibition victories in the UAE. The Abu Dhabi fight will be marked in the history books of the United Arab Emirates as well as ICICB as they led the pack as the fundamental sponsor which saw their logo on the referee, like never seen before. This spectacle was deemed a huge boost for the tech giants and the Boxing Unity Event, which featured some of the biggest names in boxing and MMA, clashing in front of a sold-out crowd. The action-packed event also pictured local goliaths, UAE Champion Bruno Machado, and Hany Atiyo competing against Anderson Silva and Badou Jack.

ICICB, Tuesday, May 24, 2022, Press release picture
ICICB, Tuesday, May 24, 2022, Press release picture

Floyd Mayweather, who retired undefeated after 50 professional fights in 2017, made his return to the squared circle and delivered an enticing performance in eight rounds against 'Dangerous' Don Moore, exciting the audiences until the very last second of the high-octane bout. The other main card featured the former middleweight champ and regarded as one of the greatest mixed martial artists of all time, Anderson Silva, knocked down Bruno Machado with a crushing right hook at the end of the fifth round after a flurry of punches. The card's only female fight and the bill's sole title was won by Belgian Delfine Persoon. The former WBC female lightweight champion dominated Elhem Mekhaled to secure the vacant WBC silver belt.

ICICB, which has emerged as one of the fastest-growing multinational corporations, has been tenacious in realizing its mission of leading the digital transformation era. Serving a variety of industries from digital finance, jewels, commercial real estate, and more, the tech giant has a proven track record of creating waves of revolutionary new businesses and propositions with rigorous determination. The fight event demonstrated their strategy to bring millions of people to their vision of digitization, which includes several leisure projects in both the Metaverse and the real world. The vision of ICICB Group is proving their proactive approach to catering to the needs of diverse investors, stakeholders, and global audiences with each event and sponsorship. Moreover, the ingenious team behind ICICB claim to aim high in pushing the records within the entertainment industry with further sponsorship deals.


ICICB is an investment holding company specialized in financial services and investment offerings. The Group, based in Dubai, United Arab Emirates, serves a variety of industries, including digital banking, consulting, medical care, and commercial real estate. Over the past few years, ICICB's mission has been the development and advancement of digital technology integrated with everyday life to increase efficiency and sustainability. ICICB Group's initiative by leveraging blockchain technology and digital infrastructure has resulted in the introduction of a series of new innovative services that are worthy expansion to its already-impressive profile of solutions. A wide array of licenses, including FinTech, crypto-exchanges, and hedge fund, allowed ICICB to amass a record-breaking US$1.4 billion profit by the end of 2021. Visit www.icicbgroup.com for more information.




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