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Fall is officially upon us and it’s time to get brainstorming your costume and come up with your best Halloween makeup ideas. Whether you plan to go all-out in a fuzzy onesie or keep it casual with your day clothes, you can create a makeup look that’ll add all the glitz and glamor you need to feel fabulous. These colorful, glittery products can be your whole look this Hallows Eve—and you don’t need to be a makeup artist or an expert in face painting to do them. Plus, they’ll stay put through any festivities you’re in for this spooky season.
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1. For a colorful eye look: Juvia’s Place Culture Eyeshadow Palette
Bright colors alone make for a fun but easy Halloween makeup look. If you already have your complexion routine down and just want to add pizzazz to your eyes for, say, an ethereal fairy costume, this eyeshadow palette from Juvia’s Place has you covered. The palette contains both matte and shimmer shades and a range of neutral and colorful tones. For your Halloween makeup, take advantage of its bright greens, bold blues and hot pinks. But when you want to tone things down for everyday wear, reach for subdued hues, like the light brown and gold shimmer.
To ensure your work of art stays in place, prime your eyelids using the Urban Decay Eyeshadow Primer Potion to create a tacky base for the powder eyeshadow to stick to.
2. For graphic eyeliner: NYX Epic Wear Liner Stick Long Lasting Eyeliner Pencil
Skip your everyday black liner and instead channel Zendaya and Sydney Sweeney’s makeup looks on Euphoria with bright, graphic eyeliner this Halloween. Whether you’re accentuating your waterline, creating an epic wing or drawing symbols or shapes on your eyelids, you’ll need a liner that won’t budge, which is where the NYX Epic Wear Liner comes in. The eyeliner pencil is available in neutral colors, like black, brown and white, as well as bright hues, like a silvery blue, bold yellow and lilac purple. The waterproof liner claims to last for up to 36 hours on the skin.
3. For a monochromatic eye look: About Face Matte Fluid Eye Paint
Want to channel Y2K trends with monochrome eye makeup this Halloween? Snag a Matte Fluid Eye Paint from singer Halsey’s makeup brand, About Face. Powder eyeshadow works for smokey eye looks, and eyeliner is ideal for precise lines, but these paints fall somewhere in between, allowing you to trace or color in the eye area in bright liquid that’ll add a major wow-factor to any makeup look. The line is available in more than a dozen shades, including a bright red, sunny yellow, cobalt blue and lime green.
4. For making makeup stick: Milk Makeup Hydro Grip Hydrating Makeup Primer
If you need to stock up on more than colorful eye enhancers, we have suggestions there, too. First, consider purchasing this makeup primer from Milk Makeup, as it claims to grip onto foundation, allowing it to last up to 12 hours, a must for all Halloween costumes. It contains blue agave extract to “lock in makeup,” hyaluronic acid to hydrate the skin and niacinamide to add a dewy finish. Apply it after skincare and before makeup to help it last all day long.
5. For a flawless complexion: Estée Lauder Double Wear Stay-in-Place Foundation
A full-coverage foundation is a great option for creating a smooth, even base for a full-glam look, whether you’re going as a 1920s flapper to a Disney princess. The Estée Lauder Double Wear Stay-in-Place Foundation claims to cover blemishes, even the complexion and provide a matte finish. It’s available in 55 shades, from very light to very deep in neural, warm and cool undertones to match most skin tones. Apply the formula using a damp beauty sponge or a makeup brush designed for foundation.
6. For conceal discoloration: Tarte Shape Tape Full Coverage Concealer
To complement a full-coverage foundation, choose a concealer with plenty of coverage, too. For this, we recommend the Reviewed-approved Tarte Shape Tape Concealer. You can use it on blemishes or redness on the face or under the eyes to conceal dark circles and brighten the area. It goes on smoothly and stays in place without creasing, too. It’s available in 35 shades ranging from very light with pink undertones to very deep with warm undertones.
7. For adding definition to your face: Anastasia Beverly Hills Cream Bronzer
After the Barbiecore trend of this year, someone reading this must be going as Barbie, or even a Bratz doll for those who favored Barbie’s edgier counterpart as a kid. Bronzer adds warmth to your skin while also sculpting your face to give you those doll-like, high cheekbones.
Reviewers highly recommend this one from Anastasia Beverly Hill for its creamy, blendable formula that’ll stay put. The formula is available in 10 shades, ranging from tan to very deep. If your skin leans golden or red, choose a shade with warm undertones. If you consider your skin cool- or neutral-toned, go with a hue that claims to have neutral undertones. Use a dense-bristled makeup brush to apply the cream onto the temples, below the cheekbones and along the jawline to define your face structure.
8. For a flush on the cheeks: Rare Beauty by Selena Gomez Soft Pinch Liquid Blush
Rosy cheeks compliment any makeup look, and they’re a necessity if you’re emulating someone like Daphne Bridgerton. For a blush that’ll pack a punch of color and stay pigmented all day, try the Rare Beauty Soft Pink Liquid Blush. The formula claims to have a lightweight feel, and after testing the Selena Gomez-owned brand, we can attest that you only need a tiny amount of formula for a full-on flush. It’s available in dewy and matte finishes and 11 hues ranging from baby pink to bright coral to deep berry.
9. For a beaming glow: Fenty Beauty by Rihanna Killawatt Freestyle Highlighter
No glamorous outfit is complete without some shimmer. Fenty Beauty has what you need in a highlighter, whether that’s a soft champagne tone or a vibrant gold-yellow hue. The shimmery cream-powder claims to be weightless and long-wearing. You can find it in single and duo compacts, with tones like pearl, bronze, copper, gold and pink. Apply it to the tops of your cheekbones, cupid’s bow and anywhere else you want a gleam.
10. For eliminating oil: Laura Mercier Translucent Loose Setting Powder
If you have oily skin or you’re using mostly liquid and cream products, you may have a sheen to your skin. Depending on what best suits your costume, you can keep this dewy effect or tamp down oil and shine with a setting powder, like this cult-favorite from Laura Mercier. The loose powder sets makeup for 16 hours and keeps the skin shine-free for 24. It comes in four translucent shades to cater to light, medium and deep skin tones. Apply it under your eyes to keep concealer from creasing and anywhere you’re prone to oiliness, like the T-zone.
11. For an extra dose of color: Danessa Myricks Beauty Infinite Chrome Flakes Multichrome Gel
Anyone going as a mermaid, fairy, or any mythical creature should add major oomph to their eyes and face with these sparkly flakes from Danessa Myricks. These have a “water-based gel formula” that contains “multi-chrome flakes” to look colorful, textured flecks to the skin that catch the light gorgeously. You can apply these with your fingers onto the eyelids, in place of a highlighter on the high points of the face or anywhere you want some drama. They’re available in 11 colors, including ranging from yellow and pink to blue and purple, each with an iridescent shift, so they’ll appear different depending on the lighting and angle.
12. For defining the eyebrows: Anastasia Beverly Hills Brow Wiz Pencil
Shaping and filling in your eyebrows can make them look bolder to match the full-glam look you have going. Reviewers swear by the Anastasia Beverly Hills Brow Wiz Pencil because it has a fine tip that makes drawing hair-like strokes a breeze. The retractable pencil comes in 12 shades, ranging from blonde and light red to ashy brown and dark brown-black, to match your natural hair color.
13. For holding brows in place: Anastasia Beverly Hills Brow Freeze Styling Wax
Once you fill in your eyebrows, use a gel to shape and set them into place. Anastasia Beverly Hills also has reviewers’ votes here, too, with its Brow Freeze Styling Wax. Use a spoolie and the clear gel comes to comb through the hairs, giving the brows volume and a feathery effect. The gel claims to hold the hairs in place all day without making them feel stiff or hard.
14. For waterproof, voluminous eyelashes: Tetyana Naturals 4D Silk Fiber Lash Mascara
Waterproof mascara allows you to add volume and lift to your lashes without worrying about it smudging or flaking throughout your activities. After testing more than a dozen waterproof mascaras, Reviewed’s tester crowned this one from Tetyana Naturals as the best. It goes on smoothly without clumping and gives voluminous, lengthy lashes that won’t budge.
15. For fanned-out lashes: Kiss So Wispy Lashes
Faux eyelashes can help you achieve an even more dramatic eye look—a must if you’re planning to channel old Hollywood glamor as Marilyn Monroe, Audrey Hepburn or Greta Garbo. Give your natural lashes a boost with the Kiss So Wispy Lashes, which come in a set of five pairs to keep you covered through multiple Halloween parties.
These lashes are made with human hair to look natural and feel comfortable on the eyes, and the kit includes a tweezer-like applicator (you’ll just need to purchase your own glue). Apply the adhesive to the lash band after or without applying mascara and allow it to dry for a 30 to 60 seconds before placing and holding it on the lashline to finish drying.
16. For a high-shine pout that’ll last: Revlon ColorStay Satin Ink Liquid Lipstick
You can get a glossy pout—maybe for that Barbie costume?—without worrying about your lip color transferring or smudging like a regular lip gloss, thanks to this TikTok favorite product. The Revlon ColorStay Satin Ink Liquid Lipsticks claim to last on the lips for 16 hours while moisturizing them with black currant seed oil and vitamin E. It’s available in 20 pigmented tones, from bright red to deep plum, with a high-shine finish.
17. For ultra-matte lips: Maybelline SuperStay Matte Ink Liquid Lipstick
If you want a seriously bold lip for a look like Morticia Addams, go the opposite of glossy with these matte liquid lipsticks from Maybelline. Like the Revlon ones, these come in a variety of tones—30 to be exact—that look pigmented on the lips and claim to last for 16 hours. The color selection even includes a black lipstick shade, which may come in handy for ideas like a pop art costume or cutesy deer makeup.
18. For setting makeup into place: Urban Decay All Nighter Long-Lasting Makeup Setting Spray
When your makeup masterpiece is finished, lock it into place with this fan-favorite setting spray from Urban Decay. It claims to keep a full face of makeup looking fresh and smudge- and transfer-free for up to 16 hours. To apply, shake the bottle and spritz the waterproof formula two to four times all over the face from 10 inches away.
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This article originally appeared on Reviewed: Easy Halloween makeup: 15 glamorous picks from Urban Decay, Rare Beauty