Cindy Crawford's son Presley Gerber shows off new face tattoo

Cindy Crawford's model son Presley Gerber has shown off his new tattoo - which he’s chosen to get placed right across his cheek.

The 20-year-old has shared a video of himself getting inked by US tattoo artist Jonathan 'JonBoy' Valena.

The tattoo reads "MISUNDERSTOOD" in black capital letters across Gerber's right cheekbone.

Valena shared a photo of the inking to his own Instagram page where he captioned one photograph "Sorry mom".

Read more: Kaia Gerber is spitting image of Cindy Crawford in bondage-inspired Versace outfit

Cindy Crawford with son Presley Walker Gerber. (Photo by Richard Shotwell/Invision/AP)

He's no stranger to celebrity clients having given tattoos to the likes of Kendall Jenner and husband and wife Justin Bieber and Hailey Baldwin.

Gerber also recently went to get a tattoo along with his sister Kaia Gerber from artist Evan Kim.

He went for an addition to an already existing text tattoo while his sister, who’s name he also has tattooed, got a bouquet of flowers inked on her wrist.

The siblings are the offspring of Crawford and businessman Rande Gerber, who is also a former model.

Businessman Rande Gerber, from left, models Cindy Crawford, Kaia Gerber and Presley Walker Gerber pose for photographers upon arrival at the The Fashion Awards 2018 in central London, Monday, Dec. 10, 2018. (Photo by Joel C Ryan/Invision/AP)

Although face tattoos might not be the quickest trend to catch on, Gerber isn't the only star to adorn themselves with some permanent markings in the eye-catching spot.

Last September, Aaron Carter showed off a large new tattoo he'd got on the side of his face which looked to be an interpretation of snake-haired goddess Medusa.

In addition, former child star Amanda Bynes concerned fans in December 2019 when she posted a photograph of herself with an apparent love heart tattoo on her cheek.

However, the 33-year-old, who has battled mental health struggles in the past, never confirmed if it was a permanent addition or not.