The promise of a big-screen “Sex Tape” featuring major Hollywood stars apparently wasn’t enough to entice moviegoers this past weekend, as people chosen to spend their money to see other offerings like “Dawn of the Planet of the Apes” and “The Purge: Anarchy.”
"Sex Tape," the risqué rom-com starring Cameron Diaz and Jason Segel, ended up in fourth place at the box office, pulling in just $15 million dollars – not even half of what “Apes” made in its second weekend of release.
So why did “Sex Tape” flop? Well, it was probably the poor reviews, but studio Sony Pictures is blaming something else entirely: the film’s title.
That’s right, the people responsible for naming the movie “Sex Tape” now think the raunchy title may have actually kept people from seeing it.
"We made a sweet, funny romantic comedy with stars that we love, but the title is a little confusing to some folks,” Sony exec Rory Bruer told the Hollywood Reporter, adding that the studio hopes “Sex Tape” will perform wellRead More »from Did 'Sex Tape' fail because of its title? It wouldn't be the first time