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Best Black Friday clothing deals 2020: Offers from Asos, Zara and New Look OLD

Update your wardrobe and get your Christmas shopping done in the sale (The Independent )
Update your wardrobe and get your Christmas shopping done in the sale (The Independent )

Black Friday 2020 is finally here, with just one day to go until the main day, and big-name brands have already been already slashing their prices in early-bird sales.

While originally Black Friday was a flash sale that took place on the day after Thanksgiving in America, it quickly evolved to run through to the following Monday, also known as Cyber Monday, which was the online only day.

It’s since grown even more recently too, as many brands now hold pre-sales during the week leading up to 27 November (and some even before that), with early bird discounts.

Follow live: Latest early Black Friday deals

Amazon has already set a new precedent this year, launching its sale a whole month before the big day. Read our guide for the best early Amazon deals to shop now.

Other retailers including Very, JD Sports, Pandora, John Lewis & Partners, AO, Boots, O2 and Currys PC World also began earlier too. You can also find all the details on fashion favourite Zara in our guide to its 40 per cent off sale here.

As coronavirus continues, this year’s sale will move online, so you’ll only have virtual queues to contend with, rather than standing in the cold outside a physical store.

Whether you’re on the hunt for new loungewear, a warm winter coat or chunky black boots that will last you years, fashion often sees some of the biggest discounts, with retailers including Asos, Missoma, and Oliver Bonas expected to participate again this year. Below we’ve listed the early-bird deals to shop now and beat the rush.

Throughout the long weekend of sales, we’ll be bringing you the best deals to help you bag a bargain on everything from outerwear to underwear and everything in between, so ticking off your shopping list will be a breeze.

Our IndyBest team hand-picks every deal we feature. We may earn some commission from the links in this article, but our selections have been made independently and without bias. This revenue helps to fund journalism across The Independent.

The best Black Friday fashion deals

Grenson Nanette leather hiker boot: Was £295, now £265.50, Asos

Grenson
Grenson

Asos has kicked off its mega Black Friday sale with up to 70 per cent off everything, so there’s plenty of bargains to enjoy. These handmade leather boots have built a cult following thanks to their expertly crafted and on-trend designs that will never go out of style. Grenson doesn’t participate in Black Friday so shopping in Asos’s sale is one of the few ways to score a discount. With a rounded toe, chunky sole and speckled laces, they’re the perfect pair to team with every outfit, smart or casual.

Buy now

Timberland biker boots for women: Was £165, now £82.50

Timberland
Timberland

Get 50 per cent off these Timberland London Square biker boots, which are still available in both black and brown and in most sizes from 3.5 to 7.5 (at the time of publishing). They have heavy duty soles and are made with leather from a sustainable tannery. Timberland’s a trusted name when it comes to footwear: their 6in premium waterproof boots made it into our 2020 guide of best waterproof boots for men, with our reviewer commenting: “They’re a great all-rounder: cosy without being overbearingly warm, and casual without being dressed down.”

Buy now

Stone Island blanket anorak: Was £850, now £595, Tessuti

Tessuti
Tessuti

Italian luxury sportswear brand, Stone Island, has become a popular choice for high-quality menswear. Made from 92 per cent wool, this sweatshirt looks like it’s built to last and will see you through many cold seasons to come. Wear with a pair of Stone Island cuffed chinos (was £265, now £189) for the perfect winter outfit.

Buy now

Missoma Lucy Williams gold chunky entwine hoop earrings: Was £110, now £82.50, Missoma

Missoma
Missoma

It’s unlikely that you’ve seen anyone in the fashion pack unadorned with an item from Missoma’s expansive jewellery collection. As a brand it rules the roost when it comes to affordable and wearable pieces, and it’s a firm favourite here at IndyBest, so we’re glad its annual sale is here.

Go big and bold with this pair of gold plated hoops that have the power to transform any outfit. Upgrade your ear stack further and pair with the gold mini tunnel hoop earrings (was £85, now £63.75) or the gold pave huggies (was £70, now £52.50). With a whopping 25 per cent off sitewide, now’s the chance to invest in your favourite pieces.

Buy now

Zara leather shoulder bag with flap: Was £59.99, now £35.99, Zara

Zara
Zara

You can thank Bottega Venetta for inspiring the wave of crossiant-style bags we’ve seen this season, and Zara’s take on the trend certainty doesn’t fall short. We love the deep tan colour and the ring strap details, it will be the perfect accessory to show off when we can finally socialise. The shoulder bag is part of Zara’s more conscious range, with leather that was made in tanneries that are Leather Working Group gold or silver certified, an audit that looks at waste management and energy and chemical use.

On sale from 2pm on 26 November

Stone Island fine-knit logo-patch jumper: Was £483, now £338, Farfetch

Stone Island
Stone Island

Take advantage of the Farfech Black Friday sale and bag this jumper for 30 per cent less. In true Stone Island fashion, it’s undergone a special dyeing process which gives the garment a nice worn-in appearance. Made from 100 per cent wool, this is a great layering piece for days when the weather really starts to bite.

Buy now

Lululemon Align Yoga Pant: Was £88, now £59-69, Lululemon

Lululemon
Lululemon

Loved for its soft fabrics and durable leggings, Lululemon’s Black Friday sale has kicked off, with discounts across its sportswear and accessories. This pair featured in our review of the best yoga pants which our tester found them to be super comfortable.

“Coming in a huge array of colours, you’re bound to find one that takes your fancy and the high rise design stayed put for the duration of our class. There’s also a handy little zip pocket at the back big enough for a credit card or keys,” they said.

Buy now

Topshop mom jeans in indigo: Was £40, now £20, Asos

Topshop
Topshop

Topshop is one of the most reliable places for denim, so snap up this mom style pair while there is 50 per cent off. High-rise with a slim tapered leg and relaxed fit, they’re a timeless style that can be easily dressed up or down and we think will easily become a staple in your wardrobe.

Buy now

Dr Martens Leonore Faux Fur Lined Chelsea Boots: Was £149, now £105, Dr Martens

Dr Martens
Dr Martens

Dr Martens is offering shoppers 30 per cent off selected items in its Black Friday sale and this deal is too good to miss. The Chelsea boot is a timeless footwear classic that will see you through winter and the rest of the year in style. This pair is lined with faux fur to keep your toes cosy, has an air-cushioned sole for maximum comfort and is made from a soft leather that won’t leave your feet blistered.

Buy now

Camel faux fur coat: Was £39.99, now £20, New Look

New Look
New Look

This snuggly fur coat looks so comfy you won’t want to take it off inside, and the pockets make it extra cosy. Available in the sale in camel, black, dark grey and mink, you might want to get a couple. New Look has up to 60 per cent off loads of pieces in their Black Friday sale so take a look around.

Buy now

Party Pajama Set with Feathers in Black: Was £217, now £152, Sleeper

Sleeper
Sleeper

Luxury sleep and loungewear brand Sleeper is slashing its prices by up to 50 per cent on some items during the Black Friday week, running through to Cyber Monday.

It has become well known for its feather-hemmed pyjama sets, that adds a bit of fun to all our time spent indoors. They’re so good in fact, they topped our guide to the best women’s loungewear pieces. “This ensemble is anything but dowdy, it feels decadent, chic and sparks so much joy,” said our reviewer.

Buy now

Cream Jacket With Black PU Piping: Was £69.99, now £48.99, Topshop

Topshop
Topshop

Fashionably late to the party, Topshop and Topman has finally unveiled its Black Friday deals that will run through to 29 November with discounts of up to 50 per cent off clothing, shoes and accessories. We’ve got our eye no this cream jacket that has a shearling with contrasting black piping that will ensure even when wrapped up in warm layers, you can still look good.

Buy now

Nike Sportswear down-fill city ready parka: Was £249.95, now £174.97

Nike
Nike

As winter begins to bite, a new down-filled coat could well be in order, especially if there’s a £74.98 saving to be had. This Nike number is parka-style with a storm flap to protect you from the elements and is filled with 75 per cent down, 25 per cent feathers. It’s currently still available in a number of sizes, too, including x-small, small, large and x-large.

Buy now

Ganni leopard print midi dress: Was £400, now £160, Ganni

Ganni
Ganni

This 92 per cent silk dress is pure luxe, a gorgeous power piece that will make heads turn. The cuffed balloon sleeves and tie waist give an elegant fit and silhouette, while the flowing skirt adds a feminine touch. This piece is part of Ganni’s positively conscious range, which means the brand measures the carbon footprint of every item, and then covers the cost to make that footprint carbon neutral.

Buy now

VEJA V-10 leather sneakers: Was £115, now £80.50, Net-A-Porter

Veja
Veja

Sustainable footwear and accessories brand, Veja is a favourite among Meghan Markle, Reese Witherspoon and Emily Ratajkowski, and there’s currently 30 per cent off this pair with a pale pink accent, lined with fair trade, organic cotton. According to the brand, the soles are made from wild Amazonian rubber that’s been harvested without any deforestation. A similar "campo vegan" pair from the brand also featured in our review of the best women’s white trainers.

Buy now

Astrid & Miyu Wishbone gold-plated ear cuff: Was £39, now £31.20, Selfridges

Astrid & Miyu
Astrid & Miyu

If you’re looking for new jewels to add to your collection in the sale, this colourful gold ear cuff is easy to slip on and off, without requiring a piercing. Adding a sparkly impact with minimum commitment, snap it up now while it has 20 per cent off when you use the code “SELFCCE” at checkout.

Buy now

Galina Animal Jacquard Dress: Was £145, now £41.30, Kitri

Kitri Studio
Kitri Studio

Lockdown may have given you the ideal opportunity to have a wardrobe cleanse, and if you’re looking to top up your forever pieces, then Kitri’s Black Friday Collection with 30 per cent off – using code BF2030 – is sartorial heaven. When normality returns you’ll be sure to stun in this sleek and stylish, silky animal print midi dress. Draping beautifully with a ruffle hem and fabric buttons it has the wow-factor, but the best bit? There’s over £100 off when applying the code, snap up this dream dress fast.

Buy now

Dalby leather biker jacket: Was £298, now £208.60, All Saints

All Saints
All Saints

All Saints’ Black Friday deals have just launched, with 30 per cent off everything. We’d recommend investing in one of its coveted leather jackets while they are discounted, and this one topped our review of the best leather jackets for autumn.

Our reviewer found it to be super soft. It's fully lined, which kept them warm during a downpour, and has deep enough pockets to fit an iPhone 11, AirPods and a face covering, so you can forgo a handbag.

Buy now

Nike React Infinity Run Flyknit: Was £139.95, now £83.97

Nike
Nike

While Nike has a 25% sitewide discount on (some restrictions apply) there are actually some even bigger deals available too. For example you can get 40% off these Flyknit trainers – still available in plenty of sizes (from 2.5 to 9.5 at the time of publishing) and colours including coral, mint green, white, black and sky blue.

These particular trainers made it into our 2020 best trainers for running, with our reviewer noting: “The first thing we noticed when we tried these on was the broad outsole that transferred a lot of stability during our run – this could be something to do with Nike’s claim that the shoes play a part in lowering runner injuries.” They added that they “didn’t have any issues with the tongue going AWOL mid-run and causing discomfort or, even worse, stopping us in our tracks to sort it out”.

Buy now

Nike mini metallic swoosh oversized colour block hoodie in multi: Was £54.95, now £46.70, Asos

Nike
Nike

For a pop of colour in your loungewear wardrobe, pick up this hoodie that has pastel shades decorating the sleeves and hood in orange, yellow and green. The oversized fit will keep you feeling comfy while working from home, but would also look great teamed with jeans and trainers.

Buy now

CONSIDERED Khaki Longer Length Puffer Jacket: Was £79.99, now £59.99, Topman

Topman
Topman

Puffer coats are a no-brainer cold weather essential. Simple throw on in rain or sunshine for dog walks, a stroll in the park or for running errands without catching a chill. This particular style is made from polyester from recycled plastic bottles and can be safely chucked in the wash.

Buy now

Teal tab front backpack: Was £24.99, now £10, New Look

New Look
New Look

Here’s a trusty backpack suitable for all outdoor adventures, whether it’s a stroll in the park, a day hike or trip to the shops. It’s got an external zip pocket, and two side pockets for slotting in a water bottle, notebook, phone or whatever you like. This piece is registered by The Vegan Society and is completely animal free.

Buy now

Staud Moon leather-trimmed canvas tote: Was £240, now £168, Net-A-Porter

Staud
Staud

High-end fashion retailer Net-A-Porter has launched its early Black Friday with up to 50 per cent off brands including Versace, Grenson and Alexander Wang.

We love this canvas tote from coveted accessories brand Staud, its crescent shape is the perfect fit for under your arm and will house all your essentials. Bag a bargain now while it has 30 per cent off.

Buy now

Realisation Par The Kate in Blossom: Was £185, now £138.75, Realisation Par

Realisation Par
Realisation Par

Cool-girl fashion brand, Realisation Par, is currently offering shoppers 25 per cent off sitewide with the code “Gratitude”. Known for dominating our Instagram feeds, there’s a treasure trove of silk skirts, bold printed dresses and floral tops to take your pick from. We’ve got our eye on this winter floral dress that’s perfect for pairing with tights and boots.

Buy now

Lululemon Flow Yoga Bra: Was £48, now £24, Lululemon

Lululemon
Lululemon

This bra will provide light support for less vigorous exercises such as yoga, walking and pilates that will wick away sweat, retain its shape and be stretchy enough for even the hardest of poses. With 50 per cent off, move quick, as Lululemon sales tend to be very popular.

The brand's similar energy bra has also appeared in our review of the best sports bras, so you can trust they’re a reliable place to shop for new gear.

Buy now

Cogent Desert Chelsea Boots: Was £100, now £60, Dune London

Dune London
Dune London

Had your eye on some new kicks? Dune London is now offering up to 40 per cent off its extensive shoe collection for men and women in its Black Friday Event. These classic suede Chelsea Boots will see you through the chillier months in style. Featuring a sturdy sole, a rounded toe and elasticated panels, plus the back pull up tab will help you get out the door in no time at all.

Buy now

Barbour International lineout long quilted coat: Was £239, now £191.20, John Lewis & Partners

Barbour
Barbour

Wrap up warm this winter with this Barbour coat, while the brand currently has 20 per cent off at John Lewis. The long length will keep you covered and the belt will clinch you in the waist and leave you looking fabulous. It’s adjustable too, so you can change up your silhouette however you feel comfortable.

Buy now

Monica Vinader siren wire earrings 18ct gold vermeil: Was £125, now £93.75, Monica Vinader

Monica Vinader
Monica Vinader

Monica Vinada has 25 per cent off site wide, but these earrings are one of our favourites.

These stunning earrings are handmade from recycled materials, so you can be sure they’re a more sustainable choice. A bright pop of colour, these green gems will add some luxe to any outfit, and while they might feel festive at the moment, they’ll spice up your outfits whatever the season. Like all MV jewellery, they come with a five year warranty.

Buy now

BAE Black Square Toe Chunky Lace Up Boots: Was £45.99, now £32.19, Topshop

Topshop
Topshop

If you’re on the hunt for the perfect pair of chunky black boots to see you through all the seasons, these are an affordable option that look just as expensive as its designer rivals. Stay suited and booted wearing this platform style with jeans, dresses, skirts, puffer coats and leather jackets.

Buy now

Black Gingham Pajama with Shorts: Was £150, now £105, Sleeper

Sleeper
Sleeper

For a pair of fun pyjamas that will still keep you feeling covered but cool thanks to the short design, this gingham design from Sleeper ticks all our boxes. Made from 100 per cent cotton, they’ll be super soft too, you could even get away with working from home in them as they still have a smart, put together feel.

Buy now

Galvan Sienna satin halterneck mini dress: Was £675, now £337.50, Net-A-Porter

Galvan
Galvan

Known for its modern evening wear, this mini dress by Galvan is currently half price so snap it up while it’s still in stock. Perfect for a fabulous Christmas day or simply an opportunity to dress up even if you have nowhere to go, the jewel toned satin will make for a luxurious look.

Buy now

Realisation Par Real Love Tee: Was £65, now £48.75, Realisation Par

Realisation Par
Realisation Par

This graphic white tee is fun, playful and perfect for your working from home wardrobe. Injecting a bit of colour into any outfit, it’s made from ribbed cotton with capped sleeves and a cropped fit. While it can be worn with leggings or joggers, it will also look chic under a blazer and straight leg trousers for your future social plans.

Buy now

Dickies Belspring jacket in olive green: Was £85, now £50, Asos

IndyBest
IndyBest

Dickies, now synonymous with skater streetwear, never fails to deliver the most resilient and durable products. Featuring a drawstring hoop and zip pockets, this over-the-head Dickies Belspring jacket is perfect for the unpredictable British weather. Complete with a front pouch pocket and the recognisable Dickies label woven on the front.

Buy now

Pearl sweatshirt: Was £99, now £69.30, All Saints

All Saints
All Saints

There's never been a better time to upgrade your loungewear wardrobe, and this ivory pearl sweatshirt is an easy way to look and feel nice with minimum effort. For when you’re out of the house (and social plans are allowed again), you can also pair it with dark jeans, or layer over dresses and skirts too and wear with chunky boots.

Buy now

Radley Arlington Court medium zip-top backpack: Was £239, now £95, Radley

Radley
Radley

This versatile piece can be carried as a classic handbag, or worn as a backpack. Crafted in soft leather with a fabric-lined main compartment, this is the perfect accessory to take shopping or for day trips. The cute classic dog charm is detachable so you can pop it on your keyring, and the Radley London dust bag keeps it in perfect condition when not being used.

Buy now

Karla 2-in-1 slip dress: Was £189, now £132.30, All Saints

All Saints
All Saints

If you're tired of the trackies and feel like dressing up, this jewel-toned slip dress is a great go-to and would even make the ideal Christmas Day outfit. Wear with chunky boots and gold accessories for a simple yet put-together look. Cut to a flattering midi length, it’s an easy to style piece that you won't regret buying.

Buy now

Pandora reflexions mesh bracelet: Was £55, now £44, Pandora

Pandora
Pandora

Popular jewellery brand Pandora is offering customers 20 per cent off its entire website. This timeless classic stood out to us the most, and we think it’ll elevate casualwear and eveningwear alike. You’ll have to pay a little extra for rose gold and gold, but whichever colourway you choose, we think it’ll make a very thoughtful gift.

Buy now

Shoe print dress: Was £119, now £89.25, Whistles

Whistles
Whistles

Whistles has launched its early Black Friday deals, offering 25 per cent off full-price items, including dresses, coats, knitwear, shoes and accessories. This long-sleeved mini dress is perfect to wear with tights and boots in the winter or with heels and a clutch bag for a summer wedding next year. Whether it’s for work or play, this is a versatile wardrobe piece.

Buy now

The North Face Padded Jacket Junior: Was £90, now £75, JD Sports

The North Face
The North Face

This jacket is a cold weather hooded essential to keep out the winter chill, is machine washable and shower-proof for rainy days. It's will also be easy to fold up and stow away when kids are indoors but will keep them warm and cosy when outside.

Buy now

Mango belted wool coat: Was £139.99, now £99.99, Mango

Mango
Mango

In Mango’s pre-Black Friday sale, you’ll find up to 50 per cent off clothing, footwear and accessories. We love this coat made from a sustainably sourced wool that will make wrapping up warm a stylish affair. The belt is removable too, so you will be able to customise how fitted or relaxed you’d like to wear it.

Buy now

Ultimate longline biker: Was £245, now £183.75, Whistles

Whistles
Whistles

If you love an aviator jacket but want a bit more coverage, this is ideal. It still has all the stylish trimming you’d expect, with a faux fur lapel and cuffs, but will skim just below the knee. We’d recommend wearing it with jeans, boots and a colourful cashmere jumper.

Buy now

Puma Core Joggers: Was £45, now £25, JD Sports

Puma
Puma

The sportswear retailer has kicked off its Black Friday sale early with discounts of up to 50 per cent off trainers, tracksuits, accessories and bags. Kick back and relax in style this lockdown with this pair of joggers that are perfect for working from home in. Available ins XS to XXL, they're made from 100 per cent cotton so will be soft and easily machine washable.

Buy now

French Connection patti leather belted shirt dress: Was £280, now £196, French Connection

French Connection
French Connection

Leather clothing is the fabric to be seen in this winter after it dominated the catwalks, and this 100 per cent leather dress is the perfect way to tap into the trend, and with 30 per cent off we can’t believe the price. Wear with black tights and a polo neck, and add a gold chain to break up the monotone. Equally, style it unbuttoned over a pair of your favourite black high waisted jeans.

Buy now

Turtle Neck Jumper - Wine: Was £18, now £13.50, Very

Very
Very

Available in size S to 5XL, this is a versatile piece to add to your wardrobe. Throw it on with a pair of joggers for your Zoom work calls and on lunchtime walks. It’s a slim-fit design that will layer easily under jackets and coats and make a nice present for Christmas.

Buy now

Chloé Faye small leather suede clutch: Was £980, now £784, Selfridges

Chloe
Chloe

Large sale events are the perfect time to make investment purchases of the items you just can’t stop thinking about. We particularly love this small leather crossbody bag for storing your essentials. It’s also available in black (was £895, now £716), and we are particularly taken by the contrasting gold chain. Put this on your Christmas wish list.

Buy now

Calvin Klein 3 pack low rise trunks: Was £38, now £30, Calvin Klein

Calvin Klein
Calvin Klein

Popular apparel brand Calvin Klein is offering 20 per cent off in its Cyber Week sale, making it the perfect time to stock up on those all important wardrobe essentials. While not as exciting as a new iPhone or TV, thanks to the super soft cotton fabric we predict that these will be a comfortable fit. Coming in a range of colourways, they’d also make an ideal stocking filler.

Buy now

Belinda tux detail halterneck jumpsuit in black: Was £225, now £180, Reiss

Reiss
Reiss

This versatile jumpsuit, which has £45 off, can be worn can be worn over a black roll neck during the winter and on its own with a strappy colourful heel in the summer at formal occasions. You could even dress it down with a pair of trainers.

Buy now

Mango high collar sweatshirt: Was £35.99, now £25.99, Mango

Mango
Mango

Add a bit of luxury into your loungewear with this pullover that will also pair nicely with jeans and skirts. Stylish yet functional, it’ll keep you feeling cosy at your desk or warm you up after a home workout on your lunch break.

Buy now

Bibi crossbody bag: Was £129, now £96.75, Whistles

Whistles
Whistles

This practical piece deserves a spot in your closet. Made from 100 per cent leather, it will be soft, but hard-wearing and fit all your essentials. The wide strap is adjustable too, so you can also wear it as an oversized baguette bag.

Buy now

River Island Tie Neck Button Through Dress - Black: Was £55, now £38.50, Very

River Island
River Island

While the pandemic may well have put a stop to the traditional Christmas party, with throngs of people and booze-filled dancefloors, it doesn’t mean you can't dress up at home. This midi dress has a high neck, pretty button detailing and a bow detail at the neck that’s going to become our go-to LBD.

Buy now

Joules invitation long sleeve printed mini me shirt, 1 – 12 years: Was £27.95, now £16.95, Joules

Joules
Joules

Joules’ classic shirts have been a staple for men seeking a smart-casual look for years. Here’s a perfectly scaled down version, complete with all the smart details including full button fastening and a button down collar. The teeny tiny delicate blue dinosaur print is adorable.

Buy now

V by Very Boys Shower Proof Premium 2-in-1 Coat: Was £48, now £34, Very

Very
Very

Perfect for wet, wintery weather, this jacket converts into a gilet via the interior zips, so they’ll be comfortable whatever the weather.T here’s a hood, fleece lining and shower-proof outer layer made from polyester so keep them warm and dry at all times too.

Buy now

When is Black Friday?

The 2020 sale takes place on Friday 27 November and finishes on Cyber Monday, 30 November.

While the main event runs for a few days, we’re already expecting the longest lead-up ever, as big brands and retailers have already launched their early Black Friday deals weeks before the big day.

Amazon launched its early bird sale a whole month before Black Friday – two weeks earlier than last year – while other retailers such as John Lewis, Currys PC World, Boots and Superdrug have also started their sales.

The fashion Black Friday deals to expect

In 2019, shoppers were spoilt for choice, Asos had up to 70 per cent off more than 850 brands, Mango offered 30 per cent off everything sitewide and All Saints, loved for its leather pieces, too had 30 per cent off its whole site.

Elsewhere, fitness fans were able to enjoy up to 65 per cent off Adidas on everything from trainers to tracksuits, and Gym Shark dropping prices by up to 50 per cent across its women’s and menswear.

High street favourites, H&M also took part, with discounts of up to 20 per cent off selected lines on Black Friday and up to 50 per cent off for Cyber Monday too, while popular outdoors clothing company, The North Face, offered up to 25 per cent off some of its items.

Jewellery lovers also had their pick of the sales, with Missoma, whose demi-fine gold pieces have been worn by Meghan Markle, gave customers 25 per cent off everything when using the code “BF25”. Oliver Bonas too provided 25 per cent off selected lines, including jewellery, clothing and accessories.

How to get the best Black Friday fashion deals

To find the best deals, we will be rounding up the very best of the deals from top brands here, so check back closer to the time.

We think the key to making the most of this annual event is not getting sucked into discounts that look too good to be true.

Instead, come up with a list of products you're actually interested in before the big day. That way, you won’t buy things you don’t actually want, but look a good deal.

Shop around for the best price, and make sure you know the actual RRP of the product, so you’ll know a good deal when you see one.

Some retailers also start their sales early too, so keep your eyes peeled. Last year, & Other Stories’ email subscribers were given a pre-sale code to give them access to discount details the night before the shopping event launched. You can sign up here now.

Plenty of other brands do the same, so if you’ve got your eye on something, sign up to newsletters to get early notifications.

Here at IndyBest, our team will also be handpicking the biggest savings to shop throughout Black Friday, so make sure you check back here regularly. We’ll also be covering TVs, laptops, fashion, beauty and kids toys.

How long will the Black Friday discounts last?

Some retailers only run their sale from Black Friday (27 November) through to Cyber Monday (30 November). But most will also host pre-deals for the weeks leading up to the event. Amazon launched its sale a whole month before the big day this year, two weeks earlier than in 2019. We’re expecting other brands and retailers to follow suit.

As products tend to sell out, it’s worth writing a shopping list and setting your alarm to avoid impulse buys and to bag the best discounts on items you really need.

It’s not just fashion that’s getting involved however, read our round-up of all the brands participating in this year’s Black Friday sale, whether you’re on the lookout for kitchen gadgets, a new TV or a spot of early Christmas shopping.

Read more on Black Friday 2020

How to get the best Black Friday deals this year – When the sale starts, how to get the best savings, and how to prepare

Best Amazon Black Friday deals – There will be millions of deals, so check in here for our pick of the best

Best John Lewis & Partners Black Friday deals – With great deals on quality fashion, beauty, tech, kids and homeware brands, it will be a go-to for many

Best Currys PC World Black Friday deals – For everything from TVs to laptops, and kettles to coffee machines

Best Argos Black Friday deals – Covering everything from kids to homewares and fitness to DIY

Best Apple Black Friday deals – The tech giant is notorious for not participating in Black Friday, so how can you find deals on Apple products? Find out in our guide

Best Black Friday tech deals – Whether it’s a new phone contract or noise-cancelling headphones, you’ll find the best deal here

Best Black Friday TV deals – Update your at-home cinema experience without paying full price with our featured deals

Best Black Friday laptop deals - There’s hundreds of pounds to be saved on laptops from big-name brands such as Apple, Microsoft and HP

Best Black Friday TV deals – Update your at-home cinema experience without paying full price with our featured deals

Best Black Friday laptop deals – There’s hundreds of pounds to be saved on laptops from big-name brands such as Apple, Microsoft and HP

Best Black Friday gaming deals – Struggling to choose which console to buy, or after a new controller or game? Here's our expert guide

Best Black Friday home appliances deals – Now’s the time to upgrade your vacuum cleaner or coffee machine

Best Black Friday beauty deals – Stock up on your favourites across make-up, skincare, haircare and fragrance

Best Black Friday kids’ toys deals – Get your Christmas shopping done and dusted, with deals from Disney, Lego, Playmobil and more

Best Black Friday mattress deals – Rest easy with big discounts for brands such as Emma, Eve Sleep and Simba

Best Black Friday furniture deals – There's no need to wait until the January sale to get a bargain sofa, wardrobe or armchair

The stores taking part in Black Friday – Our predictions based on last year, which we’ll be updating as the deals begin

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Best Black Friday home appliances deals: Early offers

Best Black Friday home appliances deals: Early offers

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Best Black Friday mattress deals 2020: Offers from Emma and Simba