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Bad Bunny Is a Work of Art in New Jacquemus 'Les Sculptures' Campaign

Bad Bunny continues to triumph in his role as Jacquemus' go-to menswear muse. He follows up his playful, Miami-set Spring 2022 "Le Splash" campaign for the buzzy French brand with something a bit more austere.

As the face of buddy Simon Porte Jacquemus's latest "Les Sculptures" collection, which was shown in late January at the modern art museum La Fondation Maeghta, Bad Bunny becomes a work of art himself, posing creatively atop stone pedestals. In the campaign photos lensed by Theo De Gueltzl and styled by Katie Burnett, he models a range of the collection's sculptural menswear looks, from a streamlined grey suit to a strapless black jumpsuit.

Bad Bunny for Jacquemus "Les Sculptures." Photo: Theo De Gueltzl/Courtesy of Jacquemus
Bad Bunny for Jacquemus "Les Sculptures." Photo: Theo De Gueltzl/Courtesy of Jacquemus

But for one image, in which he appears to be peeking out from an ancient bathtub, clothes are nowhere to be found. In fact, those viral bathtub photos he posted on Instagram may have been a preview, as the stone environs look pretty identical, no?

Keep scrolling to see all the images.

Bad Bunny for Jacquemus "Les Sculptures." Photo: Theo De Gueltzl/Courtesy of Jacquemus

Bad Bunny for Jacquemus "Les Sculptures." Photo: Theo De Gueltzl/Courtesy of Jacquemus

Bad Bunny for Jacquemus "Les Sculptures." Photo: Theo De Gueltzl/Courtesy of Jacquemus

Bad Bunny for Jacquemus "Les Sculptures." Photo: Theo De Gueltzl/Courtesy of Jacquemus

Bad Bunny for Jacquemus "Les Sculptures." Photo: Theo De Gueltzl/Courtesy of Jacquemus

Bad Bunny for Jacquemus "Les Sculptures." Photo: Theo De Gueltzl/Courtesy of Jacquemus

Bad Bunny for Jacquemus "Les Sculptures." Photo: Theo De Gueltzl/Courtesy of Jacquemus

Bad Bunny for Jacquemus "Les Sculptures." Photo: Theo De Gueltzl/Courtesy of Jacquemus

Bad Bunny for Jacquemus "Les Sculptures." Photo: Theo De Gueltzl/Courtesy of Jacquemus

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