Amazon's October Prime Day Is Happening Right Now, and You Can Score Major Deals on TVs

tv prime day deals
The Best Prime Day TV Deals Happening Right NowPopular Mechanics; Courtesy Amazon


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Turns out, you won't have to wait for Black Friday to score some incredible deals on big-ticket items like TVs this year. Amazon announced they're holding a second two-day shopping event this year with major discounts for Prime members. The first-ever Prime Early Access Sale ends today (October 12), and, following yesterday's savings, we're seeing major discounts on TVs, from smart to small to OLED and more.

We found deals that drop prices significantly—even up to 47%— meaning October Prime Day is a stellar time to upgrade your big screen. Your television is a top used item in your home, whether you love seeing your favorite sports teams win their games or catching the latest episode of your favorite show. A TV that lets you get the most of your viewing experience, from the visual displays to the sound quality, can feel like a big investment, but these discounted prices make it much less intimidating. From brands like Toshiba, Vizio, Sony, and more, there's a TV that will perfectly suit your entertainment needs dropping to a price you're willing to commit to.

We've done the legwork and rounded up some of the stellar deals we're seeing on TVs. It's a great time to buy and bring your viewing experience to a whole new level. And, to save you some time, ahead we've answered your key questions about what exactly Prime Early Access is, in addition to sharing some of the best TV deals that can be found on Amazon right now.


Best Prime Day Small TV Deals (Under 40 Inches)

Insignia 24" Class F20 Series Smart Fire TV for $89.99 (47% off)

Powered by a quad-core CPU and multi-core GPU, this 24-inch smart TV gives you bright and clear displays for your favorite movies, TV shows, sports games, and more. The Prime Day deal brings the price tag below $100 which makes it an excellent affordable option. The low price doesn't mean you're sacrificing any quality though. It offers three HDMI ports, connects quickly and easily with wifi, has built in DTS TruSurround audio for a quality listening experience and the built in Amazon Fire TV gives you quick access to your favorite apps and streaming services without having to plug in any additional hardware. If 24 inches is on the smaller side for you, the 32 inch and 39 inch versions are also discounted and come in less than $150.

TCL 32" 3-Series 720p Roku Smart TV for $148 (36% off)

With an LED display and easy access to voice control with Amazon Alexa or Google Assistant (when paired with compatible devices), this 32 inch TV has a built in Roku interface. Once connected to wifi, streaming is a breeze and you can opt to use the Roku smartphone app or the included remote for total control over your device. The 720p resolution means you're seeing strong details, color, and contrast for a great viewing experience. The under $150 price tag is reasonable and saves you a little over $80 off the original price.

Insignia 24" Class F20 Series Smart Full HD 1080p Fire TV for $119.99 (37% off)

Offering a full HD 1080p screen, which is up from the 720p options we've listed for our other small TV Prime Day picks, this 24-inch screen is still landing below $150 with a price drop of $70. You'll get access to voice control with Amazon's Alexa as the TV has a built-in Fire TV interface for seamless streaming. The high definition LED display is crisp and clean so all of the games, shows and movies you tune into look great. This particular version earned itself a top spot as the best budget Fire TV in our ranking of Fire TV picks.


Best Prime Day Medium TV Deals (Under 65 Inches)

Toshiba 43" Class V35 Series LED Full HD Smart Fire TV for $229.99 (21% off)

With a stylish bezel-less design, this Toshiba 43" Class V35 Series TV is an under-$250 TV that delivers on both visuals and audio. It's built with DST Virtual X technology to deliver an immerse audio experience, and pairs with Toshiba's REGZA Power Audio for ultra crisp and clear sound. You can enjoy new features like Live View Picture-in-Picture with the built in Fire TV interface. The LED screen delivers 1080p picture quality and has full high definition resolution for clear and color balanced visuals to enjoy all your TV watching time to its fullest.

Amazon Fire TV 50" 4 Series 4K UHD Smart TV for $349.99 (26% off)

Our choice for best all-around Fire TV, this 50-inch TV is great for everyday entertainment and offers pretty much everything you'd want from a 4K TV, so it's exciting to see the sale price coming to $350. The Fire TV has 3 HDMI ports, including the ability to connect to HDMI eARC, which allows you to connect easily to external audio equipment (like one of these top soundbars) to further your sound experience. It's an affordable midsized TV that provides vivid picture quality and access to Fire TV software for quick streaming, letting you enjoy your downtime.

TCL 50" 5-Series 4K UHD QLED Smart Roku TV for $429.99 (39% off)

One of the highest discounts we've seen so far, this TCL 50 inch screen has dropped $270 in price, making it a $430 pick. The quantum dot technology screen delivers a brighter and wider color volume for a bold and bright visual display. It has Roku's smart TV platform and has Auto Game Mode for an optimized fast-response gaming experience. It also features HDMI eARC if connecting to an external audio system is your jam.

Hisense 58" ULED U6 Quantum Series 4K Smart Fire TV for $449.99 (25% off)

A good middle ground size, this 58 inch pick features Hisense's 4K ULED display. The Quantum Dot Wide Color Gamut provides richer and more accurate color grades than other standard LED display options. The technology in this TV includes a Motion Rate 240 and a 60 Hz native refresh rate to ensure moving objects have minimal blurring. Built in Fire TV means you'll have quick and seamless access to your favorite streaming apps. The included voice remote also gives you access to Amazon's Alexa for even more accessibility.


Best Prime Day Large TV Deals (Over 65 Inches)

Vizio 70" M-Series 4K QLED HDR Smart TV for $798 (27% off)

The Prime Day deal on this Vizio option drops the price tag down below $800, so you're saving a good chunk of change on a high-quality large screen television. The QLED screen delivers bright colors and stellar displays while the Active Full Array technology has content-matching intelligent adjustment to create deep black levels for enhanced depth and contrast (and the 4K picture quality is absolutely worth mentioning here too). The TV has Vizio SmartCast so you can wirelessly stream from your other devices, as well as access top streaming and video apps already built into the TV.

Amazon 75" Fire TV Omni Series 4K UHD Smart TV for $839.99 (20% off)

Amazon launched their new Omni QLED series, which means the Omni series options are seeing great discounts. This 75 inch pick comes with a 4K Ultra HD display so your movies, TV shows, sports, and video games are crystal clear and sharp. It features HDR10, HLG, and Dolby Vision. The Fire TV also features a built-in microphone, meaning using the power of Amazon's Alexa, you're able to control the TV entirely hands-free. It also features an HDMI eARC port if you're further optimizing your sound system in your home theater.

Sony 85" 4K Ultra HD X90K Series Smart Google for $2,189 (27% off)

It's definitely a luxe pick, and we'll admit the price tag is still high even with a Prime Day deal, but we're excited to see this 85 inch Sony TV fall a little over $800 in price. The tech specs include intelligent TV processing (which delivers intense contrast), a wide display of colors enhanced by XR Triluminos Pro and Google TV with Google Assistant. Even with Google Assistant, the TV is still compatible with Alexa devices for voice control. The TV also comes with the Bravia Core app, which includes 4k UHD movies built into your device. The HDMI 2.1 output is an exciting feature for gamers, as it pairs effortlessly with PlayStation 5.


What Is Amazon's Prime Early Access?

Amazon's Prime Early Access Sale is a 48-hour sales event with discounts across categories like tech, fitness, fashion, and more. Prime members will likely find some of the site's lowest prices all year outside of its more seasoned summertime counterpart, Prime Day. (The press release mentions 80% off on items such as select Fire TVs, and we're already seeing discounts on best-sellers from TCL and Toshiba.) If previous Prime Day TV deals are any indication, you can expect to see major discounts.

How long does the Prime Early Access Sale last?

The Prime Early Access Sale began is a two-day sales event that started on Oct. 11 and runs through Oct. 12.

Do I need Amazon Prime to access Prime Day TV deals?

Yes, you do need an Amazon Prime membership in order to get in on Prime Day savings. Here is where you can sign up to make sure you are ready to shop. You can even do a 30-day trial if you are not totally ready to make the full commitment.

How much does an Amazon Prime membership cost?

The Amazon Prime subscription costs $14.99 per month or $139 per year. Major perks include two-day shipping and many movies, TV shows, music, books, and magazines. Students can even receive a discounted membership if they join Prime.

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