GlobeNewswire
Dublin, Feb. 25, 2021 (GLOBE NEWSWIRE) -- The "Fitness App Market Share, Size, Trends, Industry Analysis Report, By Type; By OS Platform; By Device Type; By Regions; Segment Forecast, 2021-2028" report has been added to ResearchAndMarkets.com's offering. The global fitness app market is expected to reach US$ 15.59 billion by 2028The growth in fitness app is attributed to the rising awareness among the consumers pertaining to leading a healthy lifestyle owing to the outbreak of the COVID-19 pandemic, increasing smartphone penetration rate, and busy lifestyles causing people to look for connected healthcare. Moreover, positive investment scenario for start-ups, diversification among products and services by key players, innovative promotional strategies, and social media influence also created growth prospects for fitness apps.The global market for fitness app is fragmented based on type, OS platform, device type, and region. In terms of type, the market is segmented into workout & exercise apps, disease management, lifestyle management, nutrition & diet, and medication adherence. Based on the OS platform, the global market for fitness app is further bifurcated into android, iOS, and windows. Based on device type, the global market for fitness app is further bifurcated into smartphones, tablets, and wearable devices.Segment Highlights The workout & exercise app segment accounted for the largest revenue share in 2020 owing to the increasing obesity among youth and adults. The segment held over 30% of the global share in 2020.Based on device type, the smartphone segment is projected to constitute over 60% of the market share by 2028. The increasing penetration of fitness apps with smartphones is primarily responsible for such a high revenue share.North American region is dominating the global market for fitness app holding over one-third of the market share throughout the forecast period. Positive funding scenario and increasing awareness among consumers is favoring market growth.The players including Fitbit, HealthifyMe, and MyFitnessPal Inc. together held a significant market share in 2020 owing to their regional presence and several product offerings across the operating systems. List of Key Players MyFitnessPal Inc.Dom and TomMotorola Mobility LLCGrandappsFitbitAzumioWillowTree, Inc.HealthifyMe Key Topics Covered: 1. Introduction2. Executive Summary3. Research Methodology4. Fitness App Market Insights4.1. Fitness App - Industry snapshot4.2. Fitness App Market Dynamics4.2.1. Drivers and Opportunities4.2.1.1. Consciousness of consumers towards fitness4.2.1.2. Busy lifestyle4.2.2. Restraints and Challenges4.2.2.1. Low awareness among emerging economies4.3. Porter's Five Forces Analysis4.4. PESTLE Analysis4.5. Fitness App Market Industry trends5. Fitness App Market Assessment by Type5.1. Key Findings5.2. Introduction5.3. Workout & Exercise Apps5.4. Disease Management5.5. Lifestyle Management5.6. Nutrition & Diet5.7. Medication Adherence6. Global Fitness App Market, by OS Platform6.1. Key Findings6.2. Introduction6.3. Android6.4. iOS6.5. Windows7. Global Fitness App Market, by Device Type7.1. Key Findings7.2. Introduction7.3. Smartphones7.4. Tablets7.5. Wearable Devices8. Fitness App Market Assessment by Geography8.1. Key findings8.2. Introduction8.2.1. Fitness App Market Assessment, By Geography, 2016-2028 (USD Million)9. Competitive Landscape9.1. Expansion and Acquisition Analysis9.1.1. Expansion9.1.2. Acquisition9.2. Partnerships/Collaborations/Agreements/Exhibitions10. Company Profiles MyFitnessPal Inc.Apple Inc.GoogleDom and TomMotorola Mobility LLCGrandappsFitbitAzumioWillowTree Inc.HealthifyMe For more information about this report visit https://www.researchandmarkets.com/r/82ahj7 CONTACT: CONTACT: ResearchAndMarkets.com Laura Wood, Senior Press Manager press@researchandmarkets.com For E.S.T Office Hours Call 1-917-300-0470 For U.S./CAN Toll Free Call 1-800-526-8630 For GMT Office Hours Call +353-1-416-8900